{"id":2836,"date":"2023-11-12T14:35:37","date_gmt":"2023-11-12T06:35:37","guid":{"rendered":"https:\/\/www.spaceshipapp.com\/?p=2836"},"modified":"2023-11-13T12:48:24","modified_gmt":"2023-11-13T04:48:24","slug":"average-order-value","status":"publish","type":"post","link":"https:\/\/www.spaceshipapp.com\/en-hk\/blog\/business\/average-order-value\/","title":{"rendered":"Average Order Value (AOV) Explosion: Dominate Black Friday Sales with These 9 Tips"},"content":{"rendered":"<div id=\"fws_6a1412a911aad\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row\"  style=\"padding-top: 0px; padding-bottom: 0px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"false\"><div class=\"inner-wrap row-bg-layer\" ><div class=\"row-bg viewport-desktop\"  style=\"\"><\/div><\/div><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2838\" src=\"https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67.jpeg\" alt=\"Average Order Value (AOV) Explosion: Dominate Black Friday Sales with These 9 Tips\" width=\"1024\" height=\"1024\" title=\"Spaceship E-commerce Logistics. Ship Worldwide with the Best Rate\" srcset=\"https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67.jpeg 1024w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-300x300.jpeg 300w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-150x150.jpeg 150w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-768x768.jpeg 768w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-12x12.jpeg 12w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-100x100.jpeg 100w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-140x140.jpeg 140w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-500x500.jpeg 500w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-350x350.jpeg 350w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-1000x1000.jpeg 1000w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/10\/sshipmkt_astronaut_in_Walmart_putting_a_package_into_a_full_car_1ab09492-c128-4ec7-be61-218faa137f67-800x800.jpeg 800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400\">Black Friday is one of the most eagerly anticipated shopping events of the year. It&#8217;s a time when businesses can significantly boost their sales, However, it&#8217;s important to remember that not all sales are created equal. Increasing your average order value (AOV) is just as important as increasing the number of sales you make.<\/span><\/p>\n<p><span style=\"font-weight: 400\">In this article, we&#8217;ll explore what AOV is, why it&#8217;s essential, and discuss strategies to increase it during the Black Friday shopping frenzy. We&#8217;ll also delve into the significance of tracking your sales and ROI and talk about how to complete the order with a fulfillment solution.<\/span><\/p>\n<blockquote>\n<h4><strong><span style=\"color: #4b00f9\">Don&#8217;t miss out the in-depth analysis of 2023 trends and opportunities, everything you need to know about eCommerce strategy for BLACK FRIDAY 2023, <a href=\"https:\/\/www.spaceshipapp.com\/en-hk\/bfcm\/#download_report\">click here<\/a> to download the report for FREE!<\/span><\/strong><\/h4>\n<\/blockquote>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_55 counter-flat ez-toc-counter ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" >What you&#039;ll learn in this article<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-6a1412a915655\" ><span class=\"\"><span style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #8224e3;color:#8224e3\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #8224e3;color:#8224e3\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" type=\"checkbox\"  id=\"item-6a1412a915655\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.spaceshipapp.com\/en-hk\/blog\/business\/average-order-value\/#Understanding_Average_Order_Value_AOV\" title=\"Understanding Average Order Value (AOV)\">Understanding Average Order Value (AOV)<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.spaceshipapp.com\/en-hk\/blog\/business\/average-order-value\/#The_Impact_of_Black_Friday_on_Average_Order_Value_AOV\" title=\"The Impact of Black Friday on Average Order Value (AOV)\">The Impact of Black Friday on Average Order Value (AOV)<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.spaceshipapp.com\/en-hk\/blog\/business\/average-order-value\/#Strategies_to_Increase_Average_Order_Value_AOV_During_Black_Friday\" title=\"Strategies to Increase Average Order Value (AOV) During Black Friday\">Strategies to Increase Average Order Value (AOV) During Black Friday<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.spaceshipapp.com\/en-hk\/blog\/business\/average-order-value\/#Tracking_Black_Friday_Sales_and_ROI\" title=\"Tracking Black Friday Sales and ROI\">Tracking Black Friday Sales and ROI<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.spaceshipapp.com\/en-hk\/blog\/business\/average-order-value\/#Connect_with_Spaceship_Fulfillment\" title=\"Connect with Spaceship Fulfillment.\">Connect with Spaceship Fulfillment.<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.spaceshipapp.com\/en-hk\/blog\/business\/average-order-value\/#The_Importance_of_Trustworthy_Fulfillment_Partners\" title=\"The Importance of Trustworthy Fulfillment Partners\">The Importance of Trustworthy Fulfillment Partners<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Understanding_Average_Order_Value_AOV\"><\/span><span style=\"font-weight: 400\">Understanding Average Order Value (AOV)<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>What is average order value (AOV)?<\/b><\/p>\n<p><span style=\"font-weight: 400\">Average Order Value (AOV) is a critical eCommerce metric that represents the average amount a customer spends in a single transaction. It&#8217;s calculated by dividing the total revenue by the number of orders. For example, if your online store generated $5,000 from 100 orders in a month, your AOV would be $50 ($5,000\/100).<\/span><\/p>\n<p><b>Why is average order value (AOV)\u00a0important for businesses?<\/b><\/p>\n<p><span style=\"font-weight: 400\">AOV offers valuable insights into your business&#8217;s performance and profitability. Here are some reasons why AOV matters:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400\"><b>Increased Revenue:<\/b><span style=\"font-weight: 400\"> A higher AOV means more revenue per order, which can lead to increased overall sales.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Improved Marketing ROI:<\/b><span style=\"font-weight: 400\"> When you know your AOV, you can allocate your marketing budget more effectively, targeting customers with a higher AOV who are likely to generate more revenue.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Better Inventory Management:<\/b><span style=\"font-weight: 400\"> A higher AOV can help you manage your inventory more efficiently and reduce carrying costs.<\/span><\/li>\n<\/ol>\n<p><b>Industry Benchmarks for average order value (AOV)<\/b><\/p>\n<p><span style=\"font-weight: 400\">What are the average AOVs for different industries?<\/span><\/p>\n<p><span style=\"font-weight: 400\">Benchmarking your AOV against industry averages can help you gauge your business&#8217;s performance. AOVs vary by industry, but some examples include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Fashion and Apparel: Around $100 to $150.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Electronics: Approximately $300 to $500.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Home and Garden: Typically $80 to $120.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">However, it&#8217;s essential to note that industry averages can change over time and can also be influenced by factors like seasonality and economic conditions.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Impact_of_Black_Friday_on_Average_Order_Value_AOV\"><\/span><span style=\"font-weight: 400\">The Impact of Black Friday on <\/span><span style=\"font-weight: 400\">Average Order Value (AOV)<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>How does Black Friday typically affect average order value (AOV)?<\/b><\/p>\n<p><span style=\"font-weight: 400\">Black Friday has a significant impact on AOV for several reasons:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Discounts and Promotions:<\/b><span style=\"font-weight: 400\"> Black Friday sales often include discounts and promotions that encourage customers to buy more products, increasing AOV.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Limited-Time Offers:<\/b><span style=\"font-weight: 400\"> The urgency created by limited-time offers can lead customers to add more items to their carts.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Bundle Deals:<\/b><span style=\"font-weight: 400\"> Retailers often bundle products, enticing customers to spend more for added value.<\/span><\/li>\n<\/ul>\n<p><b>What other factors can affect average order value (AOV)?<\/b><\/p>\n<p><span style=\"font-weight: 400\">Besides Black Friday promotions, several other factors can influence AOV:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Customer Lifetime Value (CLV):<\/b><span style=\"font-weight: 400\"> Building long-term relationships with customers can lead to higher AOV over time.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Customer Loyalty Programs:<\/b><span style=\"font-weight: 400\"> Offering loyalty rewards can incentivize customers to spend more with your business.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Product Margins:<\/b><span style=\"font-weight: 400\"> Promoting products with higher profit margins can increase AOV.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Strategies_to_Increase_Average_Order_Value_AOV_During_Black_Friday\"><\/span><span style=\"font-weight: 400\">Strategies to Increase <\/span><span style=\"font-weight: 400\">Average Order Value (AOV) <\/span><span style=\"font-weight: 400\">During Black Friday<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">Black Friday is the perfect opportunity to focus on increasing your AOV. Here are some effective strategies to consider:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400\"><b>Offer Tiered Discounts<\/b><span style=\"font-weight: 400\">: Create tiered discount offers, where customers get a higher discount when they spend more. For example, &#8220;Get 10% off orders over $100 and 20% off orders over $200.&#8221; This will encourage customers to add more items to their carts in order to qualify for a higher discount.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Bundle Complementary Products<\/b><span style=\"font-weight: 400\">: Bundle related products together at a discounted price, encouraging customers to buy more. For example, you could bundle a winter coat with a scarf and hat, or a new smartphone with a case and screen protector.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Offer Free Shipping on Orders Over a Certain Amount<\/b><span style=\"font-weight: 400\">: Set a minimum order amount for free shipping. Customers are more likely to add extra items to their carts to qualify. This is a great way to remove the barrier to purchase and encourage customers to spend more money.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Upsell and Cross-sell Products<\/b><span style=\"font-weight: 400\">: Suggest additional items or upgrades to customers in product page and checkout process. When a customer is viewing a product page, recommend other products that they might be interested in. For example, if a customer is viewing a product page for a new TV, you could recommend a soundbar or a wall mount.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Use Personalization to Target Customers with Relevant Offers<\/b><span style=\"font-weight: 400\">: Analyze customer data and provide personalized product recommendations. For example, if a customer has recently purchased a new smartphone, you could recommend them cases, accessories, or apps.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Offer Exclusive Deals to Loyal Customers<\/b><span style=\"font-weight: 400\">: This is a great way to reward your most valuable customers and encourage them to spend more money. For example, you could offer loyal customers early access to Black Friday deals or a higher discount on their purchases.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Use Social Proof<\/b><span style=\"font-weight: 400\">: Highlight customer reviews and testimonials on your website and social media pages. This will show potential customers that other people trust your products and services.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Localisation is Essential<\/b><span style=\"font-weight: 400\">: Showing goods description and price in local language and currency could boost up at least 50% shoppers&#8217; intention to purchase on your website. This is not only about convenience but also a hedge against fraud.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Make It Easy for Customers to Checkout<\/b><span style=\"font-weight: 400\">: Reduce the number of steps required in the checkout process and offer multiple payment options. Try to minimise cart abandonment rate.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400\">These strategies, combined with Black Friday excitement, can lead to a significant boost in your AOV. Additionally, you can consider other tactics specific to your industry and audience.<\/span><\/p>\n<h4><a href=\"https:\/\/www.spaceshipapp.com\/blog\/business\/black-friday-ecommerce-strategy\/\"><strong><span style=\"color: #4b00f9\">Learn more: Black Friday eCommerce Strategy 101: From Marketing to Logistics, Everything You Need to Know<\/span><\/strong><\/a><\/h4>\n<p><b>Learn from The Giants<\/b><\/p>\n<p><span style=\"font-weight: 400\">Here are a few examples of giant businesses that have successfully increased their AOV during Black Friday:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\"><a href=\"https:\/\/www.amazon.com\/\" target=\"_blank\" rel=\"noopener\">Amazon<\/a>: Amazon is known for its aggressive pricing and tiered discounts. For example, Amazon Prime members often receive free shipping on orders over $25.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\"><a href=\"https:\/\/walmart.com\/\" target=\"_blank\" rel=\"noopener\">Walmart<\/a>: Walmart offers a variety of ways for customers to save money, including tiered discounts, product bundles, and free shipping on orders over $35.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\"><a href=\"https:\/\/www.target.com\/\" target=\"_blank\" rel=\"noopener\">Target<\/a>: Target offers a variety of deals and promotions during Black Friday, including tiered discounts, product bundles, and exclusive deals for RedCard members.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Tracking_Black_Friday_Sales_and_ROI\"><\/span><span style=\"font-weight: 400\">Tracking Black Friday Sales and ROI<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">Besides AOV, there are some more metrics that could reflect your overall marketing strategies on Black Friday. Here are some steps and tips to help you monitor and analyze your results:<\/span><\/p>\n<p><b>What Metrics to Track:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Average Order Value (AOV)<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Total sales revenue<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Conversion rate<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Customer acquisition cost<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Return on investment (ROI)<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Cart abandonment rate<\/span><\/li>\n<\/ul>\n<p><b>How to Track Your Sales and ROI:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Utilize e-commerce analytics tools like Google Analytics or e-commerce platforms&#8217; built-in analytics.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Implement proper tracking codes to monitor website activity and sales conversions.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Keep a detailed record of all marketing expenditures during the Black Friday season.<\/span><\/li>\n<\/ul>\n<p><b>Tips for Analyzing Your Results:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Compare your results to your goals and benchmarks.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Identify which marketing channels generated the highest ROI and focus your efforts on those channels in the future.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Use A\/B testing to optimize your strategies and improve results.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Analyze the customer journey to identify potential areas for improvement in the sales process.<\/span><\/li>\n<\/ul>\n<h4><a href=\"https:\/\/www.spaceshipapp.com\/blog\/business\/black-friday-checklist-2023\/\"><strong><span style=\"color: #4b00f9\">Learn more: Black Friday Checklist 2023: Prepare for eCommerce Success<\/span><\/strong><\/a><\/h4>\n<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;&#091;\/vc_column_text&#093;&#091;\/vc_column&#093;&#091;\/vc_row&#093;\t\t&lt;div id=&quot;fws_6a1412a91121f&quot;  data-br=&quot;&quot;none&quot;&quot; data-br-applies=&quot;&quot;bg&quot;&quot; data-column-margin=&quot;&quot;default&quot;&quot; data-midnight=&quot;&quot;dark&quot;&quot;  class=&quot;wpb_row vc_row-fluid vc_row vc_row-o-content-&quot;middle&quot;&quot;  style=&quot;padding-top: 0px; padding-bottom: 0px; &quot;&gt;&lt;div class=&quot;row-bg-wrap&quot; data-bg-animation=&quot;&quot;none&quot;&quot; data-bg-animation-delay=&quot;&quot; data-bg-overlay=&quot;false&quot;&gt;&lt;div class=&quot;inner-wrap row-bg-layer&quot; &gt;&lt;div class=&quot;row-bg viewport-desktop using-bg-color&quot;  style=&quot;background-color: &quot;#f4f4f4&quot;; &quot;&gt;&lt;\/div&gt;&lt;\/div&gt;&lt;\/div&gt;&lt;div class=&quot;row_col_wrap_12 col span_12 &quot;dark&quot; &quot;left&quot;&quot;&gt;\t&lt;div  class=&quot;vc_col-sm-6 wpb_column column_container vc_column_container col &quot;no-extra-padding&quot; column_element_direction_desktop_&quot;default&quot; force-desktop-text-align-&quot;default&quot; force-tablet-text-align-&quot;center&quot; force-phone-text-align-&quot;center&quot; el_spacing_&quot;default&quot; &quot;inherit&quot;_tablet &quot;inherit&quot;_phone backdrop_filter_&quot;none&quot; &quot;  data-t-w-inherits=&quot;&quot;default&quot;&quot; data-border-radius=&quot;&quot;none&quot;&quot; data-shadow=&quot;&quot;none&quot;&quot; data-border-animation=&quot;&quot; data-border-animation-delay=&quot;&quot; data-border-width=&quot;&quot;none&quot;&quot; data-border-style=&quot;&quot;solid&quot;&quot; data-border-color=&quot;&quot; data-padding-pos=&quot;&quot;all&quot;&quot; data-has-bg-color=&quot;false&quot; data-bg-color=&quot;&quot; data-bg-opacity=&quot;&quot;1&quot;&quot; data-animation=&quot;&quot; data-delay=&quot;0&quot; &gt;\t\t&lt;div class=&quot;vc_column-inner&quot; style=&quot;border: &quot;none&quot; solid rgba(255,255,255,0); &quot;&gt;&lt;span class=&quot;border-wrap&quot; style=&quot;border-color: ;&quot;&gt;&lt;span class=&quot;border-top&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-right&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-bottom&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-left&quot;&gt;&lt;\/span&gt;&lt;\/span&gt;&lt;div class=&quot;column-bg-overlay-wrap column-bg-layer&quot; data-bg-animation=&quot;&quot;none&quot;&quot;&gt;&lt;div class=&quot;column-bg-overlay&quot;&gt;&lt;\/div&gt;&lt;\/div&gt;\t\t\t&lt;div class=&quot;wpb_wrapper&quot;&gt;\t\t\t\t&lt;h2 style=&quot;font-size: 52px;line-height: 56px&quot;;text-align: left;&quot;tag: h2;font-family:Abril Fatface;font-weight:400;font-style:normal&quot; class=&quot;vc_custom_heading&quot; &gt;&quot;Connect&lt;\/h2&gt;&lt;div class=&quot;wpb_text_column wpb_content_element &quot; &gt;\t&lt;div class=&quot;wpb_wrapper&quot;&gt;\t\t&lt;p&gt;Get 30 days free storage when you book demo.&lt;\/p&gt;\t&lt;\/div&gt;&lt;\/div&gt;\t\t\t&lt;\/div&gt; \t\t&lt;\/div&gt;\t&lt;\/div&gt; \t&lt;div  class=&quot;vc_col-sm-6 wpb_column column_container vc_column_container col &quot;no-extra-padding&quot; column_element_direction_desktop_&quot;default&quot; force-desktop-text-align-&quot;default&quot; force-tablet-text-align-&quot;center&quot; force-phone-text-align-&quot;center&quot; el_spacing_&quot;default&quot; &quot;inherit&quot;_tablet &quot;inherit&quot;_phone backdrop_filter_&quot;none&quot; &quot;  data-t-w-inherits=&quot;&quot;default&quot;&quot; data-border-radius=&quot;&quot;none&quot;&quot; data-shadow=&quot;&quot;none&quot;&quot; data-border-animation=&quot;&quot; data-border-animation-delay=&quot;&quot; data-border-width=&quot;&quot;none&quot;&quot; data-border-style=&quot;&quot;solid&quot;&quot; data-border-color=&quot;&quot; data-padding-pos=&quot;&quot;all&quot;&quot; data-has-bg-color=&quot;false&quot; data-bg-color=&quot;&quot; data-bg-opacity=&quot;&quot;1&quot;&quot; data-animation=&quot;&quot; data-delay=&quot;0&quot; &gt;\t\t&lt;div class=&quot;vc_column-inner&quot; style=&quot;border: &quot;none&quot; solid rgba(255,255,255,0); &quot;&gt;&lt;span class=&quot;border-wrap&quot; style=&quot;border-color: ;&quot;&gt;&lt;span class=&quot;border-top&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-right&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-bottom&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-left&quot;&gt;&lt;\/span&gt;&lt;\/span&gt;&lt;div class=&quot;column-bg-overlay-wrap column-bg-layer&quot; data-bg-animation=&quot;&quot;none&quot;&quot;&gt;&lt;div class=&quot;column-bg-overlay&quot;&gt;&lt;\/div&gt;&lt;\/div&gt;\t\t\t&lt;div class=&quot;wpb_wrapper&quot;&gt;\t\t\t\t&lt;div id=&quot;fws_6a1412a9115d9&quot; data-midnight=&quot;&quot; data-column-margin=&quot;&quot;default&quot;&quot; class=&quot;wpb_row vc_row-fluid vc_row inner_row&quot;  style=&quot;&quot;&gt;&lt;div class=&quot;row-bg-wrap&quot;&gt; &lt;div class=&quot;row-bg&quot; &gt;&lt;\/div&gt; &lt;\/div&gt;&lt;div class=&quot;row_col_wrap_12_inner col span_12  &quot;right&quot;&quot;&gt;\t&lt;div  class=&quot;vc_col-sm-12 wpb_column column_container vc_column_container col child_column &quot;no-extra-padding&quot; column_element_direction_desktop_&quot;default&quot; force-desktop-text-align-&quot;default&quot; force-tablet-text-align-&quot;default&quot; force-phone-text-align-&quot;default&quot; el_spacing_&quot;default&quot; &quot;inherit&quot;_tablet &quot;inherit&quot;_phone backdrop_filter_&quot;none&quot; &quot;    data-t-w-inherits=&quot;&quot;default&quot;&quot; data-shadow=&quot;&quot;none&quot;&quot; data-border-radius=&quot;&quot;none&quot;&quot; data-border-animation=&quot;&quot; data-border-animation-delay=&quot;&quot; data-border-width=&quot;&quot;none&quot;&quot; data-border-style=&quot;&quot;solid&quot;&quot; data-border-color=&quot;&quot; data-padding-pos=&quot;&quot;all&quot;&quot; data-has-bg-color=&quot;false&quot; data-bg-color=&quot;&quot; data-bg-opacity=&quot;&quot;1&quot;&quot; data-animation=&quot;&quot; data-delay=&quot;0&quot; &gt;\t\t&lt;div class=&quot;vc_column-inner&quot; style=&quot;border: &quot;none&quot; solid rgba(255,255,255,0); &quot;&gt;&lt;span class=&quot;border-wrap&quot; style=&quot;border-color: ;&quot;&gt;&lt;span class=&quot;border-top&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-right&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-bottom&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-left&quot;&gt;&lt;\/span&gt;&lt;\/span&gt;&lt;div class=&quot;column-bg-overlay-wrap column-bg-layer&quot; data-bg-animation=&quot;&quot;none&quot;&quot;&gt;&lt;div class=&quot;column-bg-overlay&quot;&gt;&lt;\/div&gt;&lt;\/div&gt;\t\t&lt;div class=&quot;wpb_wrapper&quot;&gt;\t\t\t&lt;a class=&quot;nectar-button &quot;jumbo&quot; &quot;regular&quot;  has-icon&quot;  style=&quot;background-color: &quot;#17f082&quot;;&quot;  href=&quot;&quot;https:\/\/meetings.hubspot.com\/maggie-kam\/meet-a-sales?__hstc=30261088.91f6cea27971826c188cd9d19a35c3b8.1680174628399.1691573166807.1691725481684.127&amp;__hssc=30261088.8.1691725481684&amp;__hsfp=3439982503&quot;&quot; data-color-override=&quot;&quot;#17f082&quot;&quot; data-hover-color-override=&quot;false&quot; data-hover-text-color-override=&quot;#fff&quot;&gt;&lt;span&gt;&quot;Book&lt;\/span&gt;&lt;i  class=&quot;&quot;&gt;&lt;\/i&gt;&lt;\/a&gt;\t\t&lt;\/div&gt; \t&lt;\/div&gt;\t&lt;\/div&gt; &lt;\/div&gt;&lt;\/div&gt;\t\t\t&lt;\/div&gt; \t\t&lt;\/div&gt;\t&lt;\/div&gt; &lt;\/div&gt;&lt;\/div&gt;\t\t&lt;div id=&quot;fws_6a1412a911809&quot;  data-br=&quot;&quot;none&quot;&quot; data-br-applies=&quot;&quot;bg&quot;&quot; data-column-margin=&quot;&quot;default&quot;&quot; data-midnight=&quot;&quot;dark&quot;&quot;  class=&quot;wpb_row vc_row-fluid vc_row&quot;  style=&quot;padding-top: 0px; padding-bottom: 0px; &quot;&gt;&lt;div class=&quot;row-bg-wrap&quot; data-bg-animation=&quot;&quot;none&quot;&quot; data-bg-animation-delay=&quot;&quot; data-bg-overlay=&quot;false&quot;&gt;&lt;div class=&quot;inner-wrap row-bg-layer&quot; &gt;&lt;div class=&quot;row-bg viewport-desktop using-bg-color&quot;  style=&quot;background-color: &quot;#f7f7f7&quot;; &quot;&gt;&lt;\/div&gt;&lt;\/div&gt;&lt;\/div&gt;&lt;div class=&quot;row_col_wrap_12 col span_12 &quot;dark&quot; &quot;left&quot;&quot;&gt;&lt;\/div&gt;&lt;\/div&gt;\t&lt;div  class=&quot;vc_col-sm-12 wpb_column column_container vc_column_container col &quot;no-extra-padding&quot; column_element_direction_desktop_&quot;default&quot; force-desktop-text-align-&quot;default&quot; force-tablet-text-align-&quot;default&quot; force-phone-text-align-&quot;default&quot; el_spacing_&quot;default&quot; &quot;inherit&quot;_tablet &quot;inherit&quot;_phone backdrop_filter_&quot;none&quot; &quot;  data-t-w-inherits=&quot;&quot;default&quot;&quot; data-border-radius=&quot;&quot;none&quot;&quot; data-shadow=&quot;&quot;none&quot;&quot; data-border-animation=&quot;&quot; data-border-animation-delay=&quot;&quot; data-border-width=&quot;&quot;none&quot;&quot; data-border-style=&quot;&quot;solid&quot;&quot; data-border-color=&quot;&quot; data-padding-pos=&quot;&quot;all&quot;&quot; data-has-bg-color=&quot;false&quot; data-bg-color=&quot;&quot; data-bg-opacity=&quot;&quot;1&quot;&quot; data-animation=&quot;&quot; data-delay=&quot;0&quot; &gt;\t\t&lt;div class=&quot;vc_column-inner&quot; style=&quot;border: &quot;none&quot; solid rgba(255,255,255,0); &quot;&gt;&lt;span class=&quot;border-wrap&quot; style=&quot;border-color: ;&quot;&gt;&lt;span class=&quot;border-top&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-right&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-bottom&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;border-left&quot;&gt;&lt;\/span&gt;&lt;\/span&gt;&lt;div class=&quot;column-bg-overlay-wrap column-bg-layer&quot; data-bg-animation=&quot;&quot;none&quot;&quot;&gt;&lt;div class=&quot;column-bg-overlay&quot;&gt;&lt;\/div&gt;&lt;\/div&gt;\t\t\t&lt;div class=&quot;wpb_wrapper&quot;&gt;\t\t\t\t\t\t\t&lt;\/div&gt; \t\t&lt;\/div&gt;\t&lt;\/div&gt; &lt;div class=&quot;wpb_text_column wpb_content_element &quot; &gt;\t&lt;div class=&quot;wpb_wrapper&quot;&gt;\t\t\t&lt;\/div&gt;&lt;\/div&gt;&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:8961,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0,&quot;16&quot;:7}\"><\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"fws_6a1412a911f03\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex vc_row-o-content-middle\"  style=\"padding-top: 80px; padding-bottom: 80px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"false\"><div class=\"inner-wrap row-bg-layer\" ><div class=\"row-bg viewport-desktop using-bg-color\"  style=\"background-color: #f4f4f4; \"><\/div><\/div><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-6 wpb_column column_container vc_column_container col no-extra-padding force-tablet-text-align-center force-phone-text-align-center inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<h2 style=\"font-size: 52px;line-height: 56px;text-align: left\" class=\"vc_custom_heading\" ><span class=\"ez-toc-section\" id=\"Connect_with_Spaceship_Fulfillment\"><\/span>Connect with Spaceship Fulfillment.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"wpb_text_column wpb_content_element  vc_custom_1691727728131\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p>Get 30 days free storage when you book demo.<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div  class=\"vc_col-sm-6 wpb_column column_container vc_column_container col no-extra-padding force-tablet-text-align-center force-phone-text-align-center inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div id=\"fws_6a1412a9120a6\" data-midnight=\"\" data-column-margin=\"default\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  right\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<a class=\"nectar-button jumbo regular m-extra-color-gradient-1\" style=\"background-color: #17f082;\" href=\"https:\/\/meetings.hubspot.com\/maggie-kam\/meet-a-sales?__hstc=30261088.91f6cea27971826c188cd9d19a35c3b8.1680174628399.1691573166807.1691725481684.127&amp;__hssc=30261088.8.1691725481684&amp;__hsfp=3439982503\" data-color-override=\"#17f082\" data-hover-color-override=\"false\" data-hover-text-color-override=\"#fff\" target=\"_blank\" rel=\"noopener\"><span>Book Demo<\/span><\/a>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"fws_6a1412a9121c1\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section\"  style=\"padding-top: 100px; padding-bottom: 100px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"false\"><div class=\"inner-wrap row-bg-layer\" ><div class=\"row-bg viewport-desktop using-bg-color\"  style=\"background-color: #f7f7f7; \"><\/div><\/div><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p><\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Importance_of_Trustworthy_Fulfillment_Partners\"><\/span><span style=\"font-weight: 400\">The Importance of Trustworthy Fulfillment Partners<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">During Black Friday, businesses often experience a surge in orders, and ensuring reliable and efficient order fulfillment is crucial. That&#8217;s where Spaceship, an innovative fulfillment service provider, comes into play. Here are some of the key selling points of Spaceship:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Send from China or Hong Kong to worldwide from USD 5<\/b><span style=\"font-weight: 400\">: Affordable international shipping rates enable businesses to reach global markets cost-effectively.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Warehousing starts from 6 small boxes and charges on a monthly basis<\/b><span style=\"font-weight: 400\">: Flexible warehousing solutions cater to businesses of all sizes, helping manage inventory efficiently.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Free software to control the whole fulfillment process online<\/b><span style=\"font-weight: 400\">: Spaceship offers a user-friendly software platform that allows you to monitor and manage your fulfillment process with ease.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Spaceship Care Insurance<\/b><span style=\"font-weight: 400\">: As customers order more products from you, the value of each package is high and the Spaceship Care insurance provide protection for package damage and missing.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2539\" src=\"https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/07\/process-flowchart-4.jpg\" alt=\"Spaceship e-commerce fulfillment\" width=\"1400\" height=\"1141\" title=\"Spaceship E-commerce Logistics. Ship Worldwide with the Best Rate\" srcset=\"https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/07\/process-flowchart-4.jpg 1400w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/07\/process-flowchart-4-300x245.jpg 300w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/07\/process-flowchart-4-1024x835.jpg 1024w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/07\/process-flowchart-4-768x626.jpg 768w, https:\/\/www.spaceshipapp.com\/wp-content\/uploads\/2023\/07\/process-flowchart-4-15x12.jpg 15w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/>In conclusion, Black Friday is not only a fantastic opportunity to boost sales but also a time to focus on increasing your Average Order Value. Implementing effective strategies, tracking your results, and partnering with reliable fulfillment providers like Spaceship can help you make the most of this shopping extravaganza. By prioritizing AOV and delivering exceptional customer experiences, you can ensure that your Black Friday sales are not only successful but also highly profitable.<\/span><\/p>\n<p><span style=\"font-weight: 400\">As you prepare for Black Friday, remember that a well-executed plan can lead to a successful holiday season and a substantial boost in your bottom line.<\/span><\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>","protected":false},"excerpt":{"rendered":"Black Friday is one of the most eagerly anticipated shopping events of the year. It's a time when businesses can significantly boost their sales, Howe...","protected":false},"author":230468888,"featured_media":2838,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[116305949],"tags":[116306197,116306107,116306190,116306198,116306178,116306179],"class_list":{"0":"post-2836","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"tag-china-fulfillment","9":"tag-dropshipping","10":"tag-e-commerce","11":"tag-ecommerce-fulfillment","12":"tag-fulfillment","13":"tag-fulfillment-center"},"_links":{"self":[{"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/posts\/2836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/users\/230468888"}],"replies":[{"embeddable":true,"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/comments?post=2836"}],"version-history":[{"count":0,"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/posts\/2836\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/media\/2838"}],"wp:attachment":[{"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/media?parent=2836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/categories?post=2836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.spaceshipapp.com\/en-hk\/wp-json\/wp\/v2\/tags?post=2836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}